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We are Loog: guitars designed to get kids playing, learning and falling in love with music.

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KIDS’ GUITAR REIMAGINED

🎸 Guitar

📱 Learning App

🃏 Chord Flashcards

👩‍🏫 Video Lessons

🕹 Game-Like Exercises

THE LOOG GUITAR APP

Games, video lessons, a songbook with 200 songs -chords & lyrics- by The Beatles, Taylor Swift, Bruno Mars and more. The all-new Loog Guitar app is designed to get kids playing, learning and falling in love with music, all year long.

new ALL-ACCESS MEMBERSHIP

Backstage Pass™

A suite of lessons, games, stories, songs and even a TV show, all designed to get kids playing, learning and falling in love with music. Includes full access to:

  • The Loog Guitar School
  • The Loog Guitar App
  • The Loog Guitar Show
  • Digital Songbook
LEARN MORE

WE ARE ON A MISSION

We started Loog not just to help kids play guitar, but to foster curiosity around music. From Beatles and Prince, to the history of punk rock, to the science of sound waves, to why there are so many metal bands in Finland!

Learn more about the sometimes nerdy, always awesome world of Loog.

OUR STORY →

WATCH & LISTEN

LOOG GUITARS IN ACTION

WHOLE LOTTA LOVE

2,000+ 5-STAR REVIEWS

  • A HIT

    “My two year old granddaughter started strumming her guitar the minute she opened it. She'll have hours of fun, playing and learning with her dad.“

    Liz B. Verified buyer

  • PERFECT

    “The guitar is perfect for my almost 8 year old! She loves it and so do we!"
    Jessica H. Verified buyer

  • BEAUTIFUL

    "The guitar is so well made and perfect for little hands. We couldn’t be more thrilled. Thanks for making a quality product (with fun colors for kids)!"
    Julia M. Verified buyer

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If you’re thinking of getting your kids interested in music, Loog is perfect.

WIRED MAGAZINE