New Logo, New Site, Free Shipping: So Much Loog News!

So much has happened in just a week that it’s hard to start writing this blog post – where do I even begin?! The good news is we’ve got lots of new stuff to share. The even better news is that next week will probably be plagued with even MORE stuff, so keep your eyes open!

Before I go on: we’re announcing something MAJOR on 10/23 (that’s next Wednesday). We’re already throwing out clues on Instagram and Twitter (you’ll probably figure out what it is by the end of the weekend) and also letting people know via email. If you’re interested in being the first to know, go to, scroll down to the end of the page and subscribe to our mailing list. We promise it’s really huge.

Backstage at Loog Guitars' Photo Shoot

Back to business: here’s a run-down of what we’ve been up to this week.

We’ve updated our logo to better represent what we’re all about. You’ve probably already noticed if you follow us around on Twitter, tumblr, Facebook and Instagram, but it’s nice to actually make a formal announcement. Here’s the new one:

Loog Logo

What do you think?

This is fairly obvious since you’re here already, but we migrated our entire site to the Shopify platform. We had been eyeing Shopify for some time now and felt this was the perfect opportunity to make the jump. And we’re so happy we did! It works perfectly on mobile phones now and our online store is now easier to use. Go ahead and give it a try

Oh happy day! We’re finally able to offer free shipping and returns in the US, which we’ve been looking to do since… forever, basically. This means no extra fees between you and your Loog. And just in time for the Holiday season, imagine that!

You can now order a Loog, a strap, a pickguard set and a stand for just $199 instead of going through the hassle of picking accessories up one at a time – and at a discounted price! We noticed most people purchased the Loog and all of this stuff and thought it made sense to put them all together to simplify our shopping experience. Check them out!

Loog Guitar Value Packs

This might not seem like much but it’s pretty hard to get a direct URL at Amazon… and we got one this week! You can now go straight to and see everything we’ve got right there. Plus, prime customers can get free 2-day shipping, while people overseas can easily order a Loog and have it shipped by Amazon to their own home. How cool is that? We’re definitely not in Kansas anymore.

Phew! So that pretty much sums it up. We might be silent sometimes but we’re constantly working hard to improve everything surrounding the Loog brand, especially when it comes to our customer’s experience – both online and with the actual Loog itself. We hope we’re doing a good job

P.S: Seriously, our announcement next Wednesday is going to make you forget all about the new iPad. Scroll down to the footer on to subscribe to our mailing list or follow us on Instagram and Twitter for clues and pictures.

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